Running a freelance business doesn’t have to be so black and white, and you don’t have to operate like a corporation or brick and mortar agency to make good money. There’s a misconception that freelancers are more susceptible to being taken advantage of by the client. This can be true, but only by your own decision to be taken advantage of.
There’s power to being a freelancer. You have very little overhead giving you complete control of how you operate your business; how you price your projects, who you work with, and how you go about doing your work. This gives you the ability to be perceived the way you want.
No longer should you present yourself as the humble creative that can design a logo for $400. And if you’re thinking, “Woah—Charging $400 for a logo? That’s a lot!” Then this post is for you. [Read more…]